Meet Hatchways

Turn practice access into referral-winning product.

Hatchways are branded and trackable digital access pathways that give partners a clear, fast, and easy way to send patients your way.

Growth Insights

What is a Hatchway?

Each Hatchway is tailored to a partner, channel, or campaign.

It includes:

  • A configurable access offer (e.g. chat, scheduling, assessments)
  • Clear SLAs and expectations
  • A unique link or QR code to share
  • Full referral tracking from impression to outcome

How they work.

Tailored to your partner

Services, branding, and expecations customized

Shared via unique link

No logins (unless you want to gate it) or downloads needed.

Tracked automatically

View performance by source, conversion, or campaign

Designed for scale.

Launch one or a bunch:

  • Single-use Hatchways for specific employers or events
  • Segment-wide versions for schools, DPCs, or after-hours access
  • Easy to clone, customize, and track

There's a Hatchway for that.

Different partners, channels, or campaigns have different needs.

Hatchways give you the specificity to match them—and because they’re powered by the referral growth platform, you can deliver that specificity at scale.

For consumers

24/7 Chat guidance

Engage with patients in self-directed care journeys.

For Aggregators & Navigators

Priority referral lanes

Create fast lanes for referrals that come with a catch.

For Employers

DTE Access Program

Deliver VIP experiences for select, local employers.

For Aggregators & Navigators

Worker’s compensation

Route WC referrals directly into optimized workflows.

Part of a connected platform

Partner Referral Workflows

Route every referral with clarity and control. Hatch lets you assign SLAs, automate routing, and track performance from intake to outcome—so your team can deliver on promises and scale what works.

Referral Growth Intelligence

Tracks every referral’s status, timeline, and outcome. You can use that data to improve operations, report back to partners, and decide where to grow next.

What is a Hatchway?
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Hatchways are digital access pathways into your practice. They let you package specific services—like chat guidance, priority scheduling, or virtual assessments—into tailored offers that make it easier for high-value referral sources to send you patients.

Instead of relying on passive referrals and generic front doors, Hatchways give you a way to go to market with structured, differentiated access that speaks directly to what modern partners need. Whether it’s a local employer, a care navigator, or a digital health platform, you can offer them a branded, trackable experience that builds trust, meets expectations, and drives referrals.

It’s how you turn access into a strategic growth lever—and finally compete for referrals on your terms.
How do I use Hatchways?
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Let’s say you want to grow referrals from a local employer. With Hatch, you’d create a Hatchway just for them—a branded link or QR code that gives their employees direct access to a tailored experience. That might include things like 24/7 chat with a clinician, fast-track scheduling, or waived pre-collections.

When someone from that company uses the Hatchway, they go through that custom flow. You get notified, you can track the referral, and the experience is consistent every time. It’s like setting up a digital front door—but one that’s designed for a specific partner and measurable from start to finish.

You can build as many Hatchways as you want—for employers, navigators, DPCs, even for your own physicians to offer VIP access to their trusted contacts. And because it’s all managed through Hatch, you can see what’s working, adjust quickly, and scale what performs.
How is it different from a landing page or digital front door?
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Landing pages or first-generation digital front doors are hard to tailor and scale for specific referral sources.

Hatchways are dynamic, trackable, and purpose-built to support specific partners, channels, or campaigns. They’re about turning access into a product to drive structured, measurable referral growth.
Who are Hatchways for?
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Hatchways are for any referral source you want to win or manage more effectively—like employers, care navigators, digital health platforms, community organizations, DPCs, and even your own physicians.
Does every partner need their own Hatchway?
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Not necessarily. Some Hatchways are designed for one specific partner—like a large employer or digital navigator that needs a branded experience with unique access terms.

But others can be reused across a segment. For example, you might have one Hatchway for all local schools offering athletic injury triage, or a shared after-hours pathway for a group of employers.

It really comes down to how personalized you want the experience to be. The system makes it easy to duplicate, tweak, and track Hatchways, so you can start simple and get more targeted as your referral strategy matures.
What services can I offer with Hatchways?
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You choose. Common Hatchway services include:

– 24/7 clinical chat guidance
– Priority or VIP scheduling
– Digital onboarding and intake
– Second opinions
– Waived pre-collections
– Service-specific triage or assessments
Who on my team actually manages Hatchways?
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That depends a little on how your team is structured, but typically it’s a shared effort across marketing, biz dev, and ops.

Marketing often helps shape the Hatchway offer—what it looks like, who it’s for, how it’s promoted. Business development leads the partner conversations, and Hatchways give them something concrete to offer instead of just asking for referrals. Then operations ensures the workflows behind the scenes—like scheduling, SLAs, or intake—run smoothly.

The good news is, Hatch is built to be self-serve. Once it’s set up, your team can launch and manage Hatchways without needing technical support. It’s designed to fit into your existing workflows, not add complexity.